How Can You Decorate Sugar Cookies Fast (as little as 30–45 Minutes)? Post may contain affiliate links. If you’re here, you’re probably standing in your kitchen with flour on your hoodie, scrolling Pinterest with one hand and holding a cookie cutter in the other, thinking: “There is no way  I have time for all this royal icing stuff… but I still want these cookies to look good.” Same. Welcome home. Whether you’re: a mom who decorates at 11 PM after the kids crash, a night-shift warrior, a...

Rolled Buttercream vs Royal Icing: Which One Is Best When Decorating Sugar Cookies? May contain affiliate links. If you're thinking of decorating sugar cookies, you might be asking yourself which type of icing to use for your decorations. Personally, I think that royal icing AND rolled buttercream BOTH have their own place. I love my royal icing recipe but the rolled buttercream is delicious! When you’re decorating sugar cookies, the icing you choose is everything. It controls the finish,...

Create a Memorable Bakery Brand Identity Using a Label Printer and Custom Packaging (may contain affiliate links) Here comes that hot pink crinkle paper with a big pink bow on top… and before you even open the box, everyone already knows who brought the cookies. The consistent brand colors, label backgrounds and baskets, create a cohesive brand identity That’s the power of branding. Spoiler: Branding isn’t just a bakery logo. It’s a vibe. It’s the emotional moment, the color pop, the subtle...